Il Sole 24 ORE
Fitness increasingly intelligent, Italy shines in the industry
The world economy of Wellness has reached a value of 5600 billion dollars in recent years. A record share result of the growing attention to psychophysical well-being and the use of cutting-edge technologies. In this scenario, the fitness sector stands out with a current value of more than 976 billion dollars and expects an annual growth rate of 6.7% until 2028, according to data from the Global Wellness Economy Monitor 2023.
To support the constant development there are more and more accurate products and services that, thanks to the use of technology, allow tailor-made workouts and programs, monitoring parameters, performance and progress. Among the protagonists of the sector there is also the Italian company AB Horizon, which recently launched Horizon Glass, a device for home fitness that uses the artificial intelligence software HVision…
